Copywriter Vera Institute of Justice

WritingUS, Remote7 days ago

The Vera Institute of Justice, founded in 1961, envisions a society that respects the dignity of every person and safeguards justice for everyone. Vera is committed to securing equal justice, ending mass incarceration, and strengthening families and communities. 

  • We study problems that impede human dignity and justice. 
  • We pilot solutions that are at once transformative and achievable. 
  • We engage diverse communities in informed debate. 
  • And we harness the power of evidence to drive effective policy and practice. 

We work with others who share our vision to tackle the most pressing injustices of our day—from mass incarceration, racial disparities, and the loss of public trust in law enforcement to the unmet needs of people who are vulnerable, marginalized, and harmed by crime and violence. Vera has offices in New York City, Washington, DC, Los Angeles, and New Orleans. Vera is an equal opportunity employer with a commitment to diversity in the workplace. We hire employees that reflect our values: respect, independence, collaboration, commitment, and race equity. If you want to learn more about life at Vera click here.

What You'll Do:

We are seeking a Copywriter for a one-year position to join a diverse team and spearhead content development for our upcoming website redesign as well as other public-facing print and digital content. The Copywriter will report directly to the Editorial Strategy Director.

Candidates must be excellent writers, editors, proofreaders, researchers, and storytellers, steeped in current and historical topics in criminal justice, skilled in project management, experienced in writing for search engine optimization (SEO), adept in racial equity, and with a proven track record of published web and marketing copy.

The Copywriter should be a deadline-driven self-starter with outstanding linguistic and grammar skills. They should be able to quickly learn and be able to communicate Vera’s mission and organizational priorities and issues and adapt to Vera’s unique voice and editorial style.

They will be tasked with creating and editing content that educates, informs, inspires, and persuades website visitors; helps motivate and guide them to learn about Vera’s work; and ultimately moves them to action. Just as importantly, the Copywriter must be competent in SEO and must be able to balance writing simultaneously for search engines and for people.

They will need to understand who Vera’s audience is, how to reach them, and how they can be converted into followers and supporters.

1. Audit

  • Performing an audit of all existing content on Vera’s website, including home page, about us, issue, work, spotlight, and sub-pages.

2. Website Updates

  • Working with Vera’s editorial and digital teams to identify needed website updates and additions.

3. Copywriting

  • Helping to define and develop messaging. 
  • Writing cohesive, organized, and compelling website copy (both updated and new) that inspires people to learn more about Vera’s work and act. as well as other public-facing print and digital content. 
  • Working with Vera’s editorial, digital, and leadership teams through the production process, including revisions and multiple rounds of editing. Candidates should take feedback well and adjust content accordingly.

4. Reporting 

  • Providing regular reports about strategies, goals, processes, and project updates.

What qualifications you will need


  • At least seven years of experience writing about social justice issues for mission-driven organizations, with a preference for criminal justice experience.
  • A background in digital writing or marketing. Bachelor’s degree preferred in marketing, writing, journalism, or a closely related field, or mastery of equivalent skills and experience such as a track record of completed large-scale web copywriting projects.
  • Demonstrated experience collaborating with a wide range of internal and external stakeholders to accomplish similar projects. 
  • Demonstrated experience managing projects of this scope.
  • A portfolio of digital and print copywriting content for mission-driven organizations.
  • Passion. A deep knowledge of and demonstrated commitment to transformation of the criminal legal and immigration systems.
  • A record of published web content. A portfolio of at least three website projects of similar size and scope for mission-driven organizations.
  • Creativity. Ability to write compellingly about Vera’s work in innovative and engaging ways.
  • Expertise. Exceptional writing, editing, and communication skills. The ability to write quickly, clearly, persuasively, and accessibly across a variety of issues. Open to and willing to incorporate feedback as part of the product development process.
  • A deep commitment to racial equity. In a system built on racism and inequity, we are working to ensure equity both in our workplace and in the world. You incorporate this value and share it with others.
  • A collaborator, rigorous thinker, and problem-solver. Collaboration is a Vera value. We thrive when we learn and build on each other’s ideas. We’re open to giving and receiving feedback—both in our team and across the institution.
  • Emotional intelligence. You demonstrate strong social and emotional awareness with your team and external partners. You’re open to opportunities to learn and grow. You exercise good judgment and don’t allow urgency to trump relationships.
  • Project management. You are detail-oriented but can see the big picture. You have keen time management skills, including the ability to take initiative, prioritize tasks and duties, pay close attention to detail, and work independently while meeting specific deadlines.

Required Software applications

  • Microsoft Office

How to apply

Please submit a cover letter and resume. Applications will be considered on a rolling basis until the position is filled. Online submission in PDF format (through Vera’s career page) is preferred.  

No phone calls, please. Only applicants selected for interviews will be contacted.  

ATTN: Human Resources / Copywriter-One Year

Vera Institute of Justice

34 35th St, Suite 4-2A, Brooklyn, NY 11232

Fax: (212) 941-9407

Please use only one method (online, mail or fax) of submission.

No phone calls, please. Only applicants selected for interviews will be contacted.

Vera is an equal opportunity/affirmative action employer. 

All qualified applicants will be considered for employment without unlawful discrimination based on race, color, creed, national origin, sex, age, disability, marital status, sexual orientation, military status, prior record of arrest or conviction, citizenship status, current employment status, or caregiver status. 

Vera works to advance justice, particularly racial justice, in an increasingly multicultural country and globally connected world. We value diverse experiences, including with regard to educational background and justice system contact, and depend on a diverse staff to carry out our mission. 

For more information about Vera, please visit

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